Hello everyone!
I have not been writing here for a while: I’ve been busy building LAGO.
We’re launching this spring, to know more… keep reading my posts 😊.
They will now be published on https://getlago.substack.com/. (You don’t need to do anything on your side and receive the next posts).
I’ll be sharing the same type of content, with a focus on data for teams that are:
Not technical
Obsessed with revenue 🤑
They are usually called Marketing, Sales, Growth, Revenue, Activation or Business Ops.
I have prepared pretty cool content, be ready!
Here is the official intro, if you need more details:
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Welcome to Lago Newsletter!
If you still wonder what a datawarehouse is vs a production database vs a datalake, or what an ETL does, feel it’s too much lingo, but also think you should somehow know, you’re in the right place.
I’m a pure business school product: I don’t code, I get stuff done on Excel, I understand very basic joints on SQL. (Proof here).
I myself have struggled to find content to educate myself around data:
I did not need (or want :) ) to become an engineer
I just wanted to get enough context to identify how I could be more efficient in capturing revenue opportunities
In a nutshell, I wanted more revenues, MRR, $€ 💸, in a scalable way, in the near future (next week?!), and knew data could be useful.
And it did help me grow revenues at Qonto from 0 to 1M€ MRR in less than 18 months.
Actually, I was lucky enough to be surrounded by very talented human beings (👋 Julien).
They patiently answered my numerous questions and are now my co-founders at Lago.
In this newsletter, I’ll share what I wish I had known about data 10 years ago 👵, when I joined my 1st startup.
If you’d like to have a topic covered, email me. I’ll respond to all emails.
If you’re a data engineer or scientist tired of answering what you deem as ‘basic questions’ from Marketing/Growth/Ops teams, sign them up, and send them my way 😊.
Don’t miss the first issue.
Sorry for the long silence
🙌 I'm so happy you got back to writing! Can't wait to read the upcoming newsletters!